Did you know that there are 97 million active email users in the US over the age of 14? This number is expected to grow to 140 million within the next few years. Likewise, did you know that according to the American Management Association, email has overtaken the telephone as the preferred method of communication among North Americans? Did you also know that last year, twice as many emails were sent than traditional pieces of mail?
Did you know that in 2001 email marketing was a $900 million industry with 400 billion emails sent. By 2005, this will climb to $4.6 billion totaling 1.6 trillion emails. Did you also know that campaigns sent using customer house lists achieve a 10 percent click-through rate - 2 percent of these click-throughs result in a purchase. Likewise, did you know that more people go online for email than to do research. Seventy-five percent of executives say that email will be their primary source of business information by 2005.
Email gets results...fast.
Ê At Internet Strategies, we offer our eMarketer123 email marketing application that will allow you to add, edit and delete your customers from your email database, setup newsletters and campaigns with information relative to your business.
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